DOMAIN REGISTRATION

If you wish to have a presence on the web, your domain name is one of the most important decisions you will need to make. Your web site can develop an impression simply by the domain name you have registered. Webgostaran offers these tips.

Dot what?
There are many different extensions available right now. If you are a business, we recommend a .com suffix. It is the first extension that most people try when searching for a site. Also, since it is one of the oldest extensions, .com shows that your business has been around for a while and has a well established presence on the web.

Search what?
When trying to choose a domain name be sure to put thought into it. Try to use phrases that are very descriptive of your services, products or your company name. Also placing a (-) dash between key words in your domain name can provide you with an advantage in search engines. Try not to have your domain name containt more than 3 words. Having a well thought out domain name that uses some keywords that your customers would use in a search for your site can really help your rankings!

Move quickly
Domain names are being snatched up faster than you can close your eyes. You must register soon unless you want to get a long name. You do not have to have a web master, computer degree, a million dollars or even a web page! Just register the name you want before you lose the opportunity.

Sometimes two (or three) are better than one!
Sometimes, it isn't a bad idea to register several similar domain names. If you have "yourname.com", register "yourname.net" so no one else takes it. You can register your full company and a shorter, easier to remember version. Some people even register common misspellings of their company’s name.

Special Character types
Just a reminder. Domain names can only use letters, numbers, and hyphens ("-"). Spaces and other symbols are not allowed, and they cannot begin or end with a hyphen. Domain names are not case sensitive. New extensions are popping up every day so be sure to research this often to review other possibilities.

Seek opinions
When you have settled on several available name choices, see what your friends and clients have to say. A name that may make perfect sense to you may be too hard for other people to remember.

• Is your domain easy to say?
• Is it hard to spell? Do you have to explain why you chose the name?
• Can others tell what your domain name is saying at first glance or do they need a sense of humor and a college degree to "get" it?